See the words before they roll onto the board.
This is what a contractor reviews before a dormant-list campaign goes out: one audience, one offer, and two technician-voiced messages.
Fictional example · no messages send from this preview
Segment size
128 contacts
Sample customer
Mara Diaz
Equipment
Bryant heat pump · 3 years
Last service
Sep 14, 2023
Next move
Offer a $59.95 tune-up
$59.95 tune-up
Tuesday or Thursday slot language
Sample contractor-approved draft — not a live booking or guaranteed result.
The proof-read
One conversation, in the channels customers actually use.
The copy stays close to the work: equipment, service interval, and a low-friction reason to reply.
Subject
Time for a tune-up on the bryant heat pump?
Hi Mara Diaz — it's been about 35 months since we were last out on your Bryant heat pump. I keep an eye on the install-year on these and the service interval we run on them, and we're getting close to where I start recommending a check. Standard tune-up on your unit runs in the $59.95 range and usually takes under an hour. If a Saturday morning works, I can hold a slot. — your tech on the truck
Mara Diaz — heading into the 35-month mark on your Bryant heat pump. $59.95 tune-up if you want it. Tue or Thu — let me know. STOP to opt out.
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